FROM CREATOR TO CREATIVE DIRECTOR
750k+ organic reach. 360° brand strategy. A social-first approach to traditional agency creative.
After building a personal brand with a community of 750k+ and architecting short form video strategies for creators, influencers, and global brands, I pivoted back to the Corporate America to learn all about the agency world. I don't just create content; I build visual systems that command attention and convert.
SOME BRANDS I'VE WORKED ON:
Some of my favorite pieces of content I've created:
Corporate Cinema
Love in LA
Who I am...
Painting Positano...
Walking in Europe
Rolling NYC
Cinematic NYC
4 days in Positano
Who I am summarized:
An architecture for the attention economy, mixed with a strong visual aesthetic to make high fidelity content rooted in strategies to keep content, socially native to a specific platform. I am a creator first, creative director finally. :)
Success as a creator taught me how to capture attention. My time in the agency world taught me how to hold it. I returned to corporate environments to master the structural side of the industry, budgeting, global campaign scaling, and high level stakeholder management, and to offer a dual-perspective that few creatives possess.